Games

Odpy produces casual games. Casual games are simple, yet compelling games. Think of Tetris and you have a good idea what a good casual game is. As the rules are simple and game sessions short casual games reach a significantly broader audience than traditional games.

All games are produced in Adobe Flash
providing the following advantages:

• No downloads
• Compatible on all platforms
• Scaleable for different screen sizes. -

All games are produced with multiplayer features. For advertisers and site owner this means biger spread through word of mouth activities, greater fun for player, increased life time for each game.

Facts about casual games:

• Gender division: 43% Women of all video gamers (GP Bullhound), 65 % in casual games (IDGA 2006)
• Age distribution: Around 35+ (IDGA), Popcap: 10% 18-25, 19% 25-34. 38% 34-49
• Income: 55% are $50k+ 33% are $75k+ popcap